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HypDis - Hyperlocal Discovery was created to provide a platform for small, medium and large businesses to effectively advertise directly to their target audiences. While print and social media provide means to either broadcast or selectively multicast advertisements, there has been a growing necessity to focus on a potential customer's point of view - Does he even want to see this advertisement? Even if it were on a billboard in front of her, will she notice it? Do we publish ads across all me
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