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Product descriptions help to sell products. That's an obvious, but sometimes overlooked, reality Too often, online merchants are happy to simply copy a manufacturer's product description and call it good. But since that merchant is probably not the only one just copying and pasting, there might be dozens or even hundreds of retail sites talking about the same exact product in the same exact way. Where is the competitive advantage in that? Moreover, Google recently changed its search algorithm t Visit site »| Tweet |